Economy, Russia, Iran, Iraq, Afghanistan - Bad News All Around

Everywhere, on every news site, it seems there is nothing but conflict and bad news. The good news is... hold on, I am looking. Nope, I did not find any.

Just the top stories in "MyYahoo" is a litany of bad news, followed by worse.

It appears that the economic crisis we are facing today, with bank stocks melting (don't even ask how much I lost on Citibank alone), hundreds of thousands facing foreclosure, credit cards and others squeezing customers, oil trying to hit $200, is not going to get better any time soon.

Item one, at least on my view of "Top News from Reuters", is a report saying the government is mulling taking over Fannie Mae and Freddie Mac. What that means is that despite recent claims by their management, and top Bush economic officials, that the organizations have enough money, they in fact are preparing for a bailout. What that means for the rest of the economy, and for the American tax-payer, remains to be seen.

The second item shows that the Russians, still following the policies of Mr. Putin (whose eyes and soul apparently Mr. Bush seems to know intimately well), are actually using the recent Iranian missile tests as a reason for the USA NOT to deploy a missile shield. I am not quite sure I understand the "logic" of the Russians. I can understand them not wanting the US to deploy weapons systems that negate Russian military power, but using the (fairly) successful Iranian missile tests as a reason against that defies logic.

Wait, there is good news. The new iPhone is being snapped up by customers around the world. Great news. But, much that I love Apple and the iPhone, in the grand scheme of things, and in the serious issues we face, it is kind of silly for that news item to be displayed at par with the economic meltdown in America, the Russian military grumbling and the roar of Iranian rockets and potentially soon, Israeli jets.

The next item has me scratching my head. The Mexican government, which does not want to take back its 12 million illegal immigrants (including the many criminals and gang members they sent over), nor wants us to build a fence to keep these illegal hoards out of America, is taking us to court! And, not even our courts, but the 'World Court', where they are fighting to save five Mexican criminals from execution for deadly crimes committed in the USA! So, not only are we supposed to welcome their illegal riff-raff with open arms (doing which both Obama and McCain are falling over each other to show love for illegals), we are also supposed to welcome, and allow to roam free, those among them who commit murder or heinous crimes. Amazing.

For a second, my attention was caught by the next item - which could qualify as good news. Lebanon may be able to form a unity government. Whether that is good news or bad depends on which side of their internal strife you are on.

But, before I could dwell on that item, the last news item in that list of six top stories was just more bad news on several fronts.

Things in Afghanistan, the place where Bin Laden and his henchmen hid and planned their attacks on America, are getting worse. The Taliban are resurgent in Afghanistan, and we are losing soldiers in Iraq. The Afghan government is getting weaker and Bin Laden is nowhere to be found, and we are preparing for an attack on Iran.

And, what did we just manage to do? Our mistaken bombing just killed 47 civilians there, including women and children. Surely not a sign of success in winning hearts and minds. Bad, very bad, news.

With Bin Laden still out there, the Taliban attacking us and our allies more and more, Iraq still a morass, our economy in meltdown, and oil aiming for $200, what is a President to do... why, start a new war of course! Hello, Iran. Hello, $300 oil. Hello, total economic meltdown.

What do you think?

MADvertising: Old Stereotype Underlies Sports Authority Under Armor New Prototype

Generally, I am not a big fan of people or organizations that see, or cry, racism, or sexism, or something-ism or the other, in almost anything, even if none was implied.

However, I also strongly believe that, regardless of the (low) merits of political correctness, it is imperative for businesses, especially those in communications or consumer industries, to be cognizant of how their work(s) may be perceived. Sometimes, a racist, or bigoted, or sexist, person may deliberately create advertising, or TV characters, or movie situations that play up stereotypes. Other times it is sheer cluelessness that leads to the same results.

The latest example of such, most likely clueless, MADvertising came into my Inbox just now. It is a Sports Authority electronic promotion for Under Armor brand sportswear.



What amazes me about this image is the deliberate or inadvertent combination of racism, sexism, stereotyping as a big, strong, and apparently determined Black male is seen running after (or behind) an obviously weaker (single?) white female. Even worse, look at the expression on her face. She is not out running in a determined manner of an athlete. There is almost an expression as if she is concerned and stressed, and looking for shadows on the ground to see if someone is coming after her.

Yes, I can be accused to seeing imagery that is not there and imagining these issues where none were implied. But, that is the whole reason I call it MADvertising. Smart communicators and marketers avoid such potential pitfalls to the best of their abilities. This particular ad surely could have been done a lot better.

What do you think?

===

PS. This comment generated a lot of comments, as you can see below. I am quite amazed, and amused, by some of them, but displaying them regardless of the personal attacks. As can be seen, everyone's comments have been posted.... even the ones from the same 'anonymous' using the same computer a few minutes apart. :-)

It is also interesting to see many people completely miss my referring to this as most likely an example of clueless advertising (the world is full of more examples than just this) or MADvertising.

I think people also miss that I am personally sick of political correctness (or of pandering to particular races that a lot advertising is now doing). I am also sick of having to squint my eyes to read English instructions on product packaging because half of the space has been given up to Spanish. I detest having to choose between English and Spanish when I call banks or other companies' phone numbers. This is America. We speak English. I feel if an organization has so many customers of a particular language or ethnic group then they should set up a separate 800 number for them instead of making their (most likely) 90%+ of English speaking customers to have to select what language to speak in their own country.

But, that does not mean I can claim there is no racism here. (I will be accused of being racist for the above comment, while being accused below of seeing racism where it does not exist!)

I do raise eyebrows when I see particular ads where, for example, the likelihood of seeing Black models tends to be higher if the ad depicts some sort of stupid behavior. Again, it is not only Blacks shown doing stupid things. There are plenty of ads showing stupidity (in the name of humor) with models who are white males, females or even groups of people. (I will post something about those separately later).

But, everyone's comments are appreciated and posted here. Thanks!

Imran